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Samantha Peters
Regional Business Development Manager

March 29, 2023

Start Date

January 6th, 2014

Position(s) held at CWH

Business Development Manager, Regional Business Development Manager

What brand(s) do you work for? Camping World What other teams do you work with the most? I work very closely with all positions under RV sales (Sales Reps, Sales Managers, GMs and reception) but closest with dealership Business Development Managers. In our RBDC role, we also communicate with our digital team, media services and recruiting regularly What is your favorite thing about your job and why? Our values and community culture are everything! I am thankful for the amount of support and encouragement I’ve received from leadership over the years. When you work for Camping World, you are truly gaining/joining a work family - the CW family. My favorite thing about my position is traveling from dealership to dealership (typically 2-3 days per week) and putting my problem solving skills to work. I dive into current processes, dissect any issues the team may be having (anything from hiring issues to lack of CRM training) and do what I can to make everyone’s job easier. By fixing issues, ironing out processes, and training the team, I am also bettering the customers experience. I also hope that with this I am creating a better work environment for my team where our employees are happier and thriving in their position. I still (and will always) have more to learn. I am very grateful to work for a company who takes pride in developing their talent. What made you interested in working in the outdoor recreation industry? Serendipity. I never thought Camping World would turn into a career. I was interviewing for the Business Development Manager role, wanting to build my resume for a marketing firm (or something similar) and fell in love with the industry once hired. I was able to take my marketing and computer savviness skills and apply them to this position. Never underestimate the potential opportunities that could present themselves within any company! How has Camping World Holdings helped you succeed as a woman in the workplace? How is this different than other companies you have worked at? I have seen a culture shift over the years, and it has been very empowering. While the RV industry is still wildly male dominated, I have had the unique opportunity to watch other women take on core leadership positions. Many of these women I would consider my mentors. I have always felt comfortable voicing my option and pitching my ideas. Not once have I ever felt the need to hold back. What advice would you offer other women who are interested in a career at a Camping World Holdings brand? A lot of women would be slow to consider a company like Camping World. However, CWH offers so many opportunities to grow and you will always be supported, especially by women. I would not shy away from finding your support system. All women in CWH are there to help you and welcome you to their tribe. Don’t be afraid to seek advice from others in higher roles, as all of us have an open-door policy. Lastly, always be open to change and always strive to be better than you were yesterday.

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Hailey Morrison

Inventory Analyst

What brand(s) do you work for? Camping World What other teams do you work with the most? With my position at Camping World, I get to work with a variety of different teams within the company and outside the company. I usually work with the buyers, inventory team, and web team on a daily basis. However, I also get to work with all of the outside vendors that we buy from. What is your favorite thing about your job and why? My favorite thing about my job is that I am constantly learning something new and doing something different. Whether I learn a new trick in the system or in excel to make my job easier and faster from other members of my team or I get to learn about a new product we are getting. I also get to work with a great group of people. What made you interested in working in the outdoor recreation industry? I was interested in working in the outdoor recreation industry because this industry has been apart of my life since I was very young. My dad has worked for Camping World for over 25 years and he has always taken us camping or to the lake, my whole life. It was almost a no brainer when apply for my position after getting out of college. How has Camping World Holdings helped you succeed as a woman in the workplace? How is this different than other companies you have worked at? Camping World has helped me succeed because of how much I've been able to learn just in the little time that I've been here. I've also gotten to lead with other members of my team on projects, which has been a great learning experience; especially as a young woman who is just getting into this corporate world. This company is different because I have many different women mentors within the Merchandising team that I've looked up to and admired in my time here. They have taught me so much and I only hope to be the business women they are. What advice would you offer other women who are interested in a career at a Camping World Holdings brand? Apply! This company is a great one to work for. You will learn a lot and get to work with some great people.

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Meghan Woodruff

Market Manager

What brand(s) do you work for? Camping World What other teams do you work with the most? I have the opportunity to work with most of our teams across the organization. It doesn’t stop with one particular group, anyone from Finance, to service, to sales and marketing. What is your favorite thing about your job and why? My favorite thing about my job is my ability to help bring resources together to better a location and elevate the performance of each player. I love watching how all aspects of our business piece together for a common goal. What made you interested in working in the outdoor recreation industry? I have always been very passionate about the outdoors. My family and I truly live the lifestyle and if we’re not hunting and hiking, we’re paddle boarding, riding the size by sides, or camping. Everything we do tailors around our love for being outside. How has Camping World Holdings helped you succeed as a woman in the workplace? How is this different than other companies you have worked at? Camping world has always given me a level playing field. I have been given opportunities to learn so many different parts of our business and supported every step of the way. What advice would you offer other women who are interested in a career at a Camping World Holdings brand? Opportunities for advancement at Camping World have always been based off of the foundation you naturally possess and bring the the table. This company will invest the time and the resources in your development to allow you to be the best you can in the field your operating in.

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Colleen Perry

Market Manager

What brand(s) do you work for? Camping World What other teams do you work with the most? Every department is crucial to the overall success of the store. I see all of us working as one cohesive team. None more important to the other. We need each other to be successful.I love spending time in the sales tower and find as much happiness in the service department at the operations desk. Detail and accounting are equally important to me. I think that it is critical for all departments to know how important they are to the success of the whole team. What is your favorite thing about your job and why? I love my job. Everyday I get a new opportunity to work in a place that I love. We have our challenges, of course. I think that turning the unhappy customers or bad situations into a win are key to growing as a company and a store. I am also allowed to run my location and put my own personal touch on it. The people are really the best part. I get to really influence and participate with all of the employees in this location. I read an article about different styles of leadership. There were a few but the one that struck me was lead with love. That doesn't mean that we have dinner and spend time with each other but you love and care about the whole person. You understand that they are here doing their job to provide for the life they have outside of the building. I feel that leading in this way has allowed me to earn the trust and respect of my team. It also allows me to lead them because they know I have their best interest at heart. This also translates into working with our customers. I feel the same way about them. Without customers where are we? I think it's crucial to own your mistakes and take the time to work in the customers best interest. This is a fun business. We sell hopes and dreams, memories that will last forever. The opportunity to interact with the customers is very special. They are about to embark on an adventure that some of them have spent their whole life planning. I think it's important to be a good steward of making their dream come true. We started something recently here that i really enjoy. We made some t shirts in kid sizes that say "Cool Kids Camp" Inviting the kids into that special delivery day and giving them something to take away with them is fun. I remind them to wear their special camping shirt when they camp and parents tag us on social media. It's not always easy in a day to day aspect but it is worth it at the end of the day. What made you interested in working in the outdoor recreation industry? I honestly didn't know much about the outdoor recreation industry when I started with the company. I knew that the people that I had met in the recruiting process were smart and genuine. That was all I needed to see to decide to join the company. How has Camping World Holdings helped you succeed as a woman in the workplace? How is this different than other companies you have worked at? Camping World is a great company for women to work for. They don't see gender as an obstacle or roadblock to your success. You are judged on your merit and talent rather than your gender. I can truthfully say that had I not taken this opportunity with Camping World I would never have been given the opportunity or support and mentor-ship at any other employer. They allow you to have access to many parts of the enterprise, not just your individual location.

I remember when I had only been with the company a short time and my regional finance manager called me. He said he wasn't really calling for anything important, just to say that he appreciates me. I will never forget the way that made me feel. I had never in my career had someone say that they appreciate me. I will carry that feeling forward and spread that message for the rest of my career. What advice would you offer other women who are interested in a career at a Camping World Holdings brand? I would say to run don't walk to our Camping World careers site. We offer so many opportunities in this company, too many to list here. The true spirit of being appreciated for who you are is evident from the top of the company. That appreciation bleeds down into every other level. Take a chance on yourself and see where this company can take you.

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